In the 8 games Freddie Kitchens was OC for the Browns, Baker Mayfield threw 19 TDs to 8 INTs, and which averages out to 2.4 TDs and 281 passing yards (compared to 1.3 and 245 prior) per game as a rookie; we know that it resulted in Baker breaking the rookie passing TD record. The offense as a whole can improve, but individual success in the receiving game can be limited.
As soon as Kitchens took over, the ball was immediately spread around more. Jarvis Landry averaged almost 12 targets per game until Kitchens was promoted; he immediately regressed to a 7-target game and eventually averaged just that the rest of the way without any double-digit target games. Antonio Callaway’s efficiency increased, averaging a 65% catch percentage compared to the 48% he averaged prior to Kitchens taking over. Rashard Higgins being involved also took away from these guys, especially in the last two games of the season, where he caught 10 of 13 targets for 146 yards and a TD. David Njoku wasn’t involved as we all wish he were, but he should be more involved in the red zone in Year 3, as there’s no other clear red zone target. The target distribution will need to be more top-heavy if we are going to depend on any of these pass-catchers, but Landry is obviously the top target for 2019 fantasy drafts.
Nick Chubb averaged almost 21 touches per game, and that can come up in Year 2. Duke Johnson isn’t going anywhere, and he averaged about 35% of snaps per game, so that will limit Chubb’s ceiling, especially in the receiving game. However, with Baker potentially taking a step even further, the offense should be in game scripts where Chubb is involved throughout and put into favorable scoring positions.