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Cowboys 2023 Fantasy Preview



Dak Prescott - Faraz’s QB13


Dak should remain in a pass-first offense with Mike McCarthy calling plays, and the upgrade to bring in Brandin Cooks as WR2 is a bigger boost than being advertised.


Jake Ferguson can handle Dalton Schultz's role, and Michael Gallup should be a better version of himself running a higher variety of routes with McCarthy. Pollard should get his too in the receiving game. Prescott has his weapons, and I expect him to bounce back from a down season.

 

Tony Pollard - Faraz’s RB3


Pollard finished as the PPR RB9 in fantasy PPR points/game - without the goal line role. Zeke was 2nd among all RBs last year with 19 goal-line carries, and all of that work is going to Pollard. Zeke's also vacating 231 carries total, which is huge.


This might be a surprise, but Pollard was 1st in yards after contact per attempt among RBs with 150+ attempts last year. He was 10th in TOTAL yards after contact. He was the only RB in the Top-15 who did it on less than 200 carries. He was breaking away runs like no one else, with the highest rate of 10+ yard runs, and 2nd highest rate of 15+ yard runs.


The added element of him in the receiving game is key. He was one of the best pass-catching RBs in 2022: 5th in yards/route run among RBs with 50+ targets, only behind known receiving RBs like CMC, Kamara, Swift, and Ekeler. A goal-line role and more volume from an efficient RB on a good offense, who already finished as an RB1, gives Pollard a chance to finish as the top running back overall.

 

Ceedee Lamb - Faraz’s WR6


With OC Kellen Moore leaving for LA, there has been some worry that the Cowboys offense would go run-heavy. I don't think that's the case, given how they're set up. Mike McCarthy might be talking like he wants to run the ball more, but if Tony Pollard is your lead RB, and you have CeeDee, Brandin Cooks, and Michael Gallup as your 3 WRs, you're probably going to be pass-heavy - just like how you were your entire career in Green Bay.


In 10 of McCarthy's 12 seasons as play caller in Green Bay, he was in the top half of the league in pass attempts, and in 11 of those years he was top-10 in passing yards. And yes, that was with Aaron Rodgers, but the mentality should stay true.


CeeDee Lamb is the clear alpha in Dallas, and while some might not want to put him near the elite WR stratosphere, this year can prove the doubters wrong. Lamb had 11 games of 15+ PPR fantasy points last season, which ranked 3rd behind Justin Jefferson and Tyreek Hill. He was 9th in yards/route run, 4th in target share (27.3%), 5th in targets/route run (28%), and 9th in air yards share (38.6%).


The addition of Cooks improves the offense, and Lamb should maintain elite target share and opportunity going into 2023. If he continues to run primarily out of the slot, he's unguardable.

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